Privacy Policy

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service, and tells You about Your privacy rights and how the law protects You.

We use Your Personal Data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

Account means a unique account created for You to access our Service or parts of our Service.
Affiliate means an entity that controls, is controlled by or is under common control with a party, where “control” means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Privacy Policy) refers to Bowrand.
Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.
Country refers to: Alberta, Canada.
Device means any device that can access the Service, such as a computer, a cellphone or a digital tablet.
Personal Data is any information that relates to an identified or identifiable individual.
Service refers to the Website.
Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.
Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
Website refers to Bowrand, accessible from bowrand.com.
You means the individual accessing or using the Service, or the company or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Collecting and using your Personal Data

Types of data collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:

E-mail address
First name and last name
Phone number
Address, state, province, ZIP/postal code and city
Company name and website address
The details You choose to share in our forms, such as the services You are interested in, Your budget range and Your message
Usage Data

When You send one of our forms, it also includes the page You sent it from and, if available, the page that first brought You to the Website, the referring website and any campaign tags in that page’s address (such as UTM parameters or an ad click identifier). This helps Us understand which of our pages and campaigns reach people.

Usage Data

Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

Tracking technologies and cookies

We use Cookies and similar tracking technologies, such as Your browser’s local storage, to operate Our Service, to store certain information and, only with Your consent, to track activity on Our Service so We can analyze and improve it. Tracking technologies used are beacons, tags and scripts. The technologies We use may include:

Cookies or browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service.
Browser storage. Your browser’s local storage lets the Website remember a small amount of information on Your Device, such as Your cookie choice. It stays on Your Device and is not sent to Us unless You submit a form.
Web beacons. Certain sections of our Service and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an e-mail, and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).

Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser.

We use both Session and Persistent Cookies and browser storage for the purposes set out below:

Necessary / essential
- Type: Session Cookies and browser storage
- Administered by: Us and Cloudflare
- Purpose: These technologies are essential to provide You with services available through the Website and to enable You to use some of its features. They protect our forms against spam and fraudulent use. Without them, the services that You have asked for cannot be provided, and We only use them to provide You with those services.
Cookie policy / notice acceptance
- Type: Persistent browser storage
- Administered by: Us
- Purpose: Records whether You selected Accept or Decline in our cookie banner, so We respect Your choice and do not ask again on every page.
Functionality
- Type: Persistent browser storage (kept for 30 days)
- Administered by: Us
- Purpose: Remembers the page and campaign that first brought You to the Website, so the enquiry You send reaches Us with that context and You do not have to explain it again.
Analytics (only with Your consent)
- Type: Persistent Cookies
- Administered by: Google
- Purpose: Google Analytics 4 measures how visitors use the Website, such as which pages are viewed and how visitors arrive. These Cookies are set only after You select Accept in our cookie banner.

For more information about the Cookies we use and Your choices regarding Cookies, please visit our Cookies Policy.

Analytics, spam protection and e-mail delivery

We use the following Service Providers to run the Website:

Google Analytics 4 (with consent). We use Google Consent Mode v2. Analytics storage is denied by default, and the Google Analytics script loads only after You select Accept in our cookie banner. Advertising storage, ad user data and ad personalization always stay denied. If You select Decline, Google Analytics does not load and no analytics Cookies are set.
Cloudflare Turnstile. Our forms use Cloudflare Turnstile to tell people from automated spam. When You start filling in a form, the Turnstile check loads from Cloudflare and processes technical information about Your browser and Device, including Your IP address, to confirm that the submission comes from a person. It is used for security and spam prevention only.
Resend. When You submit a form, the details You enter are delivered to Us by e-mail through Resend, an e-mail delivery service, at hello@bowrand.com. Resend processes this information on Our behalf to deliver the message.

Our server also uses Your IP address briefly to limit repeated submissions and to block abuse of our forms.

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

To provide and maintain our Service, including to monitor the usage of our Service.
To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.
For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.
To contact You: to contact You by e-mail, telephone calls, SMS or other equivalent forms of electronic communication, such as a mobile application’s push notifications, regarding updates or informative communications related to the functionalities, products or contracted services, including security updates, when necessary or reasonable for their implementation.
To provide You with news, special offers and general information about other goods, services and events which We offer that are similar to those that You have already purchased or enquired about, unless You have opted not to receive such information.
To manage Your requests: to attend to and manage Your requests to Us.
For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation or a similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.
We may record calls for the purposes of improving our services and for training purposes. By using our services, You agree that calls may be recorded and stored for quality assurance and training.
For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and to evaluate and improve our Service, products, services, marketing and Your experience.

We may share Your personal information in the following situations:

With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, to protect our forms and to contact You.
For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing or acquisition of all or a portion of Our business to another company.
With Affiliates: We may share Your information with Our Affiliates, in which case We will require those Affiliates to honour this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.
With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.
With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.
With Your consent: We may disclose Your personal information for any other purpose with Your consent.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if We are required to retain Your data to comply with applicable laws), resolve disputes and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company’s operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to, and maintained on, computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of Your jurisdiction.

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy, and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place, including the security of Your data and other personal information.

Delete Your Personal Data

You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You.

Our Service may give You the ability to delete certain information about You from within the Service.

You may update, amend or delete Your information at any time by signing in to Your Account, if You have one, and visiting the account settings section that allows You to manage Your personal information. You may also contact Us to request access to, correct or delete any personal information that You have provided to Us.

Please note, however, that We may need to retain certain information when We have a legal obligation or lawful basis to do so.

Disclosure of Your Personal Data

Business transactions. If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law enforcement. Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Other legal requirements. The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

Comply with a legal obligation
Protect and defend the rights or property of the Company
Prevent or investigate possible wrongdoing in connection with the Service
Protect the personal safety of users of the Service or the public
Protect against legal liability

Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot promise its absolute security.

Your privacy rights where you live

Legal bases (European Union, United Kingdom and similar laws)

We use Your Personal Data only where the law allows it: to perform a contract with You or take steps You ask for before one (for example a quote), for Our legitimate interests in running and protecting Our business (balanced against Your rights), with Your consent (for example analytics Cookies), or to meet a legal obligation (for example tax records).

Your rights

Depending on where You live, You may have the right to:

know what Personal Data We hold about You and get a copy of it
correct it, or ask Us to delete it
object to, or ask Us to limit, how We use it
receive it in a portable format
withdraw Your consent at any time, without affecting what We did before
complain to Your data protection authority

To use any of these rights, e-mail hello@bowrand.com. We reply within 30 days (45 days where the law allows), and We may ask You to confirm Your identity first. An authorized agent may make a request for You where the law allows it. We will not treat You differently for using Your rights.

Canada (including Quebec)

We follow Canada’s Personal Information Protection and Electronic Documents Act and, for people in Quebec, Quebec’s private sector privacy law. You can reach the person responsible for privacy at Bowrand at hello@bowrand.com.

United States

We do not sell Your personal information, and We do not share it for cross context behavioral advertising. Where a state privacy law gives You rights (for example California, Colorado, Connecticut, Virginia or Texas), You can use them as described above. We honor the Global Privacy Control signal sent by Your browser as an opt out of any such sale or sharing.

Payments

When You pay Us online, payments are handled by Stripe. Your card details go directly to Stripe; We never see or store Your full card number. Stripe processes payment data under its own privacy policy.

Websites we build for our clients

When We build and host a website for a client, the personal data that the client’s own visitors send through it (for example a contact form) belongs to that client. We handle it only on the client’s behalf and following the client’s instructions. Those visitors should contact the business that runs the website about their data; We help that business answer them.

How long we keep personal data

Enquiries and requests that do not become a project: up to 24 months after Our last contact.
Client records, contracts and invoices: as long as the law requires for tax and accounting, generally up to 7 years.
Analytics data (only with Your consent): up to 14 months.

SMS privacy policy

Bowrand values your privacy. When you opt in to receive SMS messages from us, we collect certain personal information, such as your name, phone number, e-mail address and any information you voluntarily provide. We use this information only to send you text messages related to our services, including external and internal conversations, login assistance and appointment scheduling. We may share your information with trusted service providers (for example, our SMS delivery platform) solely for the purpose of providing and managing this messaging service, and these providers are contractually required to protect it. We do not share, sell or disclose your mobile opt-in data or phone number with third parties or affiliates for marketing or promotional purposes.

By providing your phone number and opting in, you consent to receive SMS messages from Bowrand. Message frequency may vary and message and data rates may apply. You can withdraw your consent at any time by replying STOP to any message. For help, reply HELP or contact us at +1 (825) 450-8800 or hello@bowrand.com. SMS consent is not shared with any third parties or affiliates, and this full Privacy Policy describes what information we collect, how it is used and how you can exercise your rights.

Children’s privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent’s consent before We collect and use that information.

Links to other websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third-party link, You will be directed to that third party’s site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via e-mail and/or a prominent notice on Our Service prior to the change becoming effective, and update the “Last updated” date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact us

If You have any questions about this Privacy Policy, You can contact us:

By e-mail: hello@bowrand.com
By phone: +1 (825) 450-8800
By visiting the contact page on our website